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Carl Pei : Display Criticism is Insulting, There are no “Corners Cut” on the OnePlus 3 smartphone

By on June 26, 2016 0 163 Views

Earlier this month OnePlus launched their flagship smartphone OnePlus 3. the smartphone was priced at Rs. 27,999 in India and was exclusively sold through Amazon. we later reported you that despite being loaded with massive 6GB of RAM, the smartphone cant handle more than 3 or 4 applications at a time, As the company have decided to limit OnePlus 3 RAM’s usage in favor of longer battery life. They believe this technique offers the best user experience knowing the fact that the smartphone is packed by 3,000 mAh of battery which is considered very low these days.

The OnePlus 3’s display is not up to the mark, as per AnandTech. According to Brandon Chester, It’s having the worst display compared to other phones in this price range. in his review he further said that, with poor greyscale and color reproduction, there’s absolutely no hope for proper color mixture rendition. As expected, the OnePlus 3 also regresses here, and beats the OnePlus 2 as the most inaccurate display. you can read more about it in his blog here.

The review was later posted on OnePlus subreddit by a user to which Carl Pei replied that, “I’m sick and tired of sentiment like this. It may not seem so, but for a product company, it’s insulting.” he further said that not including sRGB was a product decision made by the company and was not done to “cut corners. He also said that they have taken a note of it and sRGB has been added it to the next OTA.

Here is his full statement :

I’m sick and tired of sentiment like this. It may not seem so, but for a product company — it’s insulting.

It started with the OnePlus One, people trying to find explanations and faults that could have led to its reasonable price. People were complaining about screen variance (visible and common for LCDs, search for “iPhone yellow blue screen” images), vibration motor, and cheaper NAND, etc. Looking for any explanation, and quick to jump on bandwagons and to conclusions.

With our relationships in the supply chain, we know the BOM (bill of materials) of all other flagships. Out of all the devices that the OnePlus 3 gets compared to, it is one of, if not the most expensive to make. Do you think the price delta between a 2K AMOLED and a 1080p AMOLED is huge? It’s a product decision, and spec by spec is not how to judge a product. The OnePlus 3 uses latest generation AMOLED made to our specifications by Samsung. The vast majority of our users, and reviewers love Optic AMOLED. It is NOT tuned to sRGB, and was never meant to be. sRGB tuning is a niche requirement and is not the right choice for the vast majority of smartphone users. Why do you think it’s hidden under developer settings on the 6P? For those who need it, we’ve taken note, and have added it to the next OTA.

On the other hand, I get it. People simplify and use mental shortcuts to make sense of the world around them. Price = quality. We probably haven’t done good enough of a job explaining our model, and we need to work on this going forward. I understand that sometimes, when our products don’t have the highest absolute specs, it might look like corners are cut. This happens when people don’t understand the product reasoning that went behind a choice. When we see this, we’ll be increasingly vigilant about educating people. Over time, we hope that more people can understand our product philosophy of placing experience above specs. Product management is an art and not throwing together the highest specs. If that’s what you’re looking for, OnePlus is the wrong brand for you. This is also why I’m not the least worried about new device x or y that may have better specs, because I know it will not fare as well as the OnePlus 3 on the most important spec of them all: NPS.

Before finishing this rant, I want to make things really clear. There are no corners cut on the product, and there will never be. OnePlus cuts corners on business model (direct to consumer), org structure (nimble and fast team), and marketing (organic word of mouth focused).


 

 

You can purchase the OnePlus 3 Graphite colour variant for Rs. 27,999 without the invite system from the Amazon India stores here.

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Source : Gadget360



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